The Themed Collection

The Themed Collection

For dogs whose tags should say something more than just a name.

Most dog tags are blank discs with text engraved on them. The Themed Collection isn't that. Each design in this collection brings something different to the front — mountains for the trail dog, florals for the gentle one, patterns and motifs for the dogs whose owners notice the details. All of them are made the same way: solid brass, 2mm thick, deep-engraved with a 200W laser, filled with colour by hand, and finished in our Essex workshop.

Why a themed tag, not a plain one:

  • It looks like jewellery, not a label. The themed designs turn an ID tag into something a stranger might compliment in the park (which is genuinely how a lot of our customers find us)
  • Same quality, different personality. Every themed tag uses the same solid brass, same deep engraving, same lifetime guarantee as our classics — the design is the only thing that changes
  • It says something about your dog. A trail dog gets the mountains. A breed proud owner gets a Celtic pattern. The right design just feels right

We cut every tag from solid brass sheet ourselves, which means almost any shape or design is possible. If you don't see what you're looking for, just ask.

Home is just a tag away.